Being an actor can be difficult if you do not have the right resources. There are dozens of other people who are competing against you for the roles that you want. Fortunately, the internet has given actors the tools necessary to stand out from the rest of the crowd. Every website on the internet utilizes search engine optimization. SEO can help your website get to the top of the google search engine results if done properly. Fortunately, we have some tips that will help you get your acting website to the top of Google’s search results and improve your chances of being found.
Using The Right Keywords
Every website has words on them in some form. Google uses these words to help determine which websites should be shown first whenever someone searches for something. Keywords can help improve the traffic that your website experiences. However, keywords should be integrated organically into your website. Google can punish websites that misuse keywords. Some of these bad practices are oftentimes called keyword stuffing. Fortunately, there are dozens of guides out there that can show you how to properly use the right keywords to bring more people to your website.
Always Update Your Content
Your portfolio should be constantly expanding if you are a working actor. Your website should reflect this by adding more pages to your index. This is a fantastic way to receive more traffic to your website. Imagine this scenario for a second. A website with one page only has one chance of being found in search engine results. However, a website with two pages now has two chances of being found. Implement this process and constantly add more pages to your website to improve your website’s SEO. This will also help improve your Google rankings of specific keywords.
Make Sure Your Website Doesn’t Have Broken Links
Broken links on a website can turn traffic away. There is nothing more embarrassing than having someone come to your website and finding nothing but broken links. This can stop someone from finding crucial information on your website that can potentially convert into a lead for a big acting gig. You will need to contact your webmaster or manually go into your website to make sure that all links are working properly. Backlinking is crucial for optimal SEO practices. You will need to ensure that regular maintenance happens to your website to keep them running.
Organic SEO
There are methods that you can use to help improve the traffic to your website. Some of these methods include paid SEO services. Unfortunately, the people that you hire that can help provide you these services may put keywords in the wrong places. They may also put irrelevant keywords in your content. You want to aim to utilize organic keywords in your content at all times. Organic keywords are best described as keywords that fit naturally into your content. They are not forced and flow well with the content. Make sure that whoever is working on the SEO optimization of your website knows how to implement this properly for the best results.
Staying Relevant With SEO
The acting industry is incredibly competitive. There is no one that knows this more than Wood Harris. You are constantly competing against other people to get into the metaphorical and sometimes literal spotlight. However, actors that utilize social media will find it easier to get noticed much faster. You will want to utilize all of the tools at your disposal in order to stand out from the rest. Use this guide to help improve your acting website’s chances of being found.